Brexit – A special package offer from Valet Patent Services for UK and EU trademarks and designs


EU (European Union) trademarks and design will soon not be applicable to the UK (United Kingdom).  This is because the UK is leaving the EU on 31 December 2020, assuming there is no extension to current transition period.


As from 1 January 2021, if applicants wish to protect designs and trademarks in both the EU and the UK, separate applications must be submitted before the UK patent and trademark office and before the EU patent and trademark office.  Valet Patent Services, LLP is well placed to assist clients in applying for trademarks and designs because we have offices in the UK (in greater London) and in the EU (Munich area) and because we have qualified UK, German and EU design and trademark attorneys.  In order to assist applicants with this new burden, we are offering a package price when applications are filed for both UK and EU design application and when applications are filed for both UK and EU trademark applications.


Specifically, our combined fees are as follow:



UK and EU Trademark application:  
Combined flat service fee for UK and EU application (for 1 class) 450.00 €
EU – Official fee for 1 class 850.00 €
UK – Official fee for 1 class 170.00 GBP  (~190.00 €)
TOTAL 1490.00 €



UK and EU Design application:  
Combined flat service fee for UK and EU application (for 1 Design) 350.00 €
EU – Official fee for 1 design 350.00 €
UK – Official fee for 1 Design 50.00 GBP (~56.00 €)
TOTAL 756.00 €


On 1 January 2021, all EU designs and trademarks that have already been registered will automatically be converted to UK designs and trademarks.  No Action is needed by the applicant to convert the EU trademarks and registered design to UK trademarks and registered designs.


Any pending (not yet registered) designs and trademarks do not automatically convert to UK designs and trademarks.  Instead, the applicant must apply for extension to the UK by 30 September 2021.  In order to avoid the potential procedural difficulties in applying for the conversion of pending cases, we suggest to already begin filing in both the UK and in the EU when filing design and trademark applications.


For further questions, please do not hesitate to contact us here.



Amazon Brand Registry



Amazon Brand Registry provides a way to protect your intellectual property and create an accurate and trusted experience for customers on Amazon.  To enroll for Amazon brand registry in Europe, you should have a registered trademark under which you are selling your products.


Obtaining trademark protection in Europe is relatively straightforward and can be quite low cost.  The UK, German and EU trademark offices will grant your trademark application in just a few months, assuming there is no opposition to registration.


We can help you with your trademark applications in Europe by offering a one stop service provider for fixed fee German, French, UK and EU trademarks.  As part of our low fixed fee, we will also conduct a search of your trademark to assess viability of your application and to reduce the chances of oppositions, which will significantly delay your Amazon brand registry process.


To be eligible for Amazon Brand Registry, your brand must have an active registered trade mark in each country where you wish to enroll.  If you sell in the five key Amazon markets in Europe (Italy, Spain, France, UK and Germany), the most cost effective route is to apply for an EU trademark and a UK trademark.  Assuming 1 class the official fees are 170 GBP for the UK and 850 EUR for the EU trademark.


The trade mark owner must enroll the brand (corresponding to the registered trademark).  To enroll a brand, you will need to provide the following information:

Your brand name that has an active registered trade mark.

The associated government-registered trade mark number.

A list of product categories (e.g., apparel, sporting goods, electronics) in which your brand should be listed.

A list of countries where your brand’s products are manufactured and distributed.


After you’ve submitted this information, Amazon will attempt to get in touch with the contact associated with the registered trade mark that you provided in your application.  Assuming you have filed your European trademark with Valet Patent Services, LLP, we will immediately forward to you the verification code sent by Amazon.  You are then required send this verification code back to Amazon to complete the enrolment process.


Amazon brand registry offers a number of potential advantages for your Amazon store.  Valet Patent Services, LLP is here to help you to quickly and inexpensively obtain trademark protection for you in Europe and to support you in the verification process during enrollment.


Please do not hesitate to contact us if you require any information on applying for trademarks, any IP related issues on Amazon (e.g. take-downs or appeals) or if you would like support during the Amazon brand registry process.

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